Where’s Our Love?
“Where’s Our Love?” is a charity event organised by Big Love Child Protection Specialist Centre, an organisation under Montfort Care that works with the Ministry of Social and Family Development in Singapore on child protection needs.
The campaign invited the public to look more deeply into how we can show care and love for the children who are hurting around us through a scavenger hunt.
Facebook Livestream
As the official sponsor of the 1st prize — a foldable bike, Mighty Velo partnered in this meaningful charity initiative. I was responsible for designing promotional assets that reflected the brand’s bold and community-driven identity, while driving awareness, increasing event visibility, and encouraging public participation through engaging visual storytelling.
I also hosted a Facebook livestream to amplify the campaign, where I introduced the event, interviewed two cyclists on the spot, and spotlighted Mighty Velo’s role. Stepping out of my comfort zone, I gained hands-on experience in live hosting. This range from scriptwriting and on-site interviews to managing behind-the-scenes prep and tech checks. It was a meaningful experience that help sharpened both my communication and event execution skills.